New York retailer Extra Butter collaborated with Reebok to create the Ventilator CNT, a sneaker that pays homage to New York City's love for halal street food. The shoe's nubuck upper is designed with tan tones inspired by the savory culinary dish typically found in food trucks throughout the city. Adding to the street food theme, the shoe features a co-branded insole with the words 'Street Meet', as well as an icon representing the same concept on the hang tag.