In 2016, Reebok formed a collaboration with Kendrick Lamar, the rapper hailing from Compton. This joint effort resulted in the creation of the Kendrick Lamar x Reebok Classic GS ‘Neutral', a sneaker specifically designed for grade-school sizes. The shoe boasts a grey suede upper, paired with rope laces, a white midsole, and a gum rubber outsole. Adding a personal touch, Kendrick's signature is featured on the insole. Additionally, this partnership pays tribute to Lamar's commendable efforts in promoting peace between rival gangs, the Crips and Bloods. This is symbolized by the embossed words "BLUE" and "RED" on the heels, while the word "NEUTRAL" is branded underneath the tongue.