Nike launched the Zoom Huarache TR Mid WM 'Alpha Pack' in early 2011 as part of its preparations for Super Bowl XLV, aiming to complement the Air Zoom Alpha Talon, their latest football cleat designed for optimal performance. The shoe was specifically crafted to provide comprehensive support, with a slip-in neoprene bootie enclosed by a high cut-out collar and secured by an adjustable midfoot strap. Furthermore, the shoe incorporates a lightweight carbon-fiber shank and Zoom Air units beneath the foot, ensuring reliable support and exceptional responsiveness for cushioning.