One of the models from Nike's 'Just Do It' collection, the women's Air Max 1 in Total Orange, was released in June 2018 alongside other iconic designs. This release commemorates the introduction of Nike's famous slogan, 'Just Do It', which is prominently featured on the shoe's orange leather upper through printing and embroidery. Additionally, the black laces are printed with the same slogan in its original font, while the classic AM1 midsole is coated in a clean white color, matching the shoe's recognizable Swoosh on the lateral side.