The Air Jordan 3 Retro 'Fire Red' was first unveiled in 1988 as part of a collection of OG colorways and has since become highly coveted by sneaker enthusiasts. Its scarcity contributes to its popularity, as it has only been re-released a limited number of times. Prior to its previous launch in 2013, the 'Fire Reds' were reintroduced only once before in 2007. Featuring a striking blend of white, grey, and vibrant red, the design pays homage to the Chicago Bulls. The upper is constructed from white tumbled leather and showcases the iconic elephant print, this time in black, on the heel and toe areas. Unlike the original release, this non-OG retro iteration boasts the Jumpman logo on both the tongue and heel.