Released in January 2017, the UBIQ x Diadora N9000 'Whiz Wit' sneaker is a tribute to the Philadelphia-based clothing store's hometown. The shoe's upper is a captivating combination of leather and suede, with a prominent lateral logo that symbolizes the iconic blend of ingredients found in Philly's renowned cheesesteak. Adding to its distinctive design, the heel features debossed branding of a ring of stars, 'Wit,' and 'Witout.' The sneaker's narrative is further enhanced by the speckled EVA midsole and rubber outsole.