To commemorate their 20th anniversary, Cambridge sneaker boutique Concepts released a limited edition collaboration with Reebok called the Concepts x Reebok Insta Pump Fury ‘CC'. Drawing inspiration from the high-fashion trends of the 1980s and 90s, this sneaker showcases a luxurious molded black leather upper along with the iconic neoprene air bladder characteristic of the Insta Pump Fury silhouette. Adding a touch of contrast, metallic silver ‘Pump' branding and an embroidered Reebok logo can be found on the tongue. To pay homage to esteemed fashion brands such as Chanel and Gucci, the sneaker is complemented with a 3M reflective Concepts logo on the heel.