Named after the iconic brand that would eventually become Nike, the ZoomX Vaporfly NEXT% 'Blue Ribbon Sports' pays homage to BRS' late '60s storefront with its white Vaporweave construction adorned with graphics and text, including the address of the Santa Monica-based shop. This performance running shoe boasts a lightweight upper, which rests on a ZoomX foam midsole. Embedded within the midsole is a full-length carbon fiber plate, effectively minimizing energy loss experienced during toe bends.