Originally, the initial launch of the New Balance 247 line involved a limited edition of just 247 pairs, exclusively distributed among fashion VIPs as part of the exclusive 'Friends and Family' edition. However, the popularity of the model quickly prompted a broader release. One such release is the 247 'Black Gum', which showcases a sleek black upper with a complementing mesh inner bootie and nubuck paneling, creating an alluring monochromatic look. The only deviation from the black color scheme is the signature side branding. Adding a touch of contrast, a two-toned REVlite midsole is positioned above a classic gum rubber sole, granting the shoe a timeless aesthetic.